Common Sense Over No Cents

Yesterday I had a potential new client contact me enquiring about our services. She discussed what she needed and what she didn’t need and it was all very clear. When I asked what sort of budget [...]

What if they stay?

Here's another short, simple but very inspirational video from Tom O'Toole. It's one of those dilemmas that many business owners often face, especially if your business has transient staff. With [...]

1001 Uses for Video

Even though there is a massive push towards video on line and this doesn’t look like changing in a hurry, many people we chat with say they’re not sure how they would use video for their [...]

Why Consumers Watch Videos

AOL recently conducted some global research to discover which emotions motivate consumers to engage with content, including video content. The research focused on “why” consumers engage with [...]

Make it Interesting

Photos are great and there will always be a place for them whether it’s on the web and in printed materials. But it certainly won’t be too long before we’ll be regularly seeing videos in [...]

I want it now!

It amazes me sometimes how people can act in such unexpected ways especially when it comes to having patience. I think in business we all want things to happen faster, well at least the good [...]

A Long Term View

We have recently been working with a client to assist them in creating a short video to share with students on how to create their own short videos. I expect that may seem a little back to front [...]

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